Giriraj Jadeja, Business In-charge at Adani Wilmar Ltd., is a results-driven individual with a firm belief in a market-centric, product-led growth strategy. Over 12 years of achievement oriented rich expertise across Sales & Marketing verticals in consumer goods categories.

Marketing professional with experience of crafting & driving brand strategy, evaluating product performance, and implementing strategic marketing initiatives aimed at maximizing revenue & brand profitability. Hands-on experience in innovation/NPD, media planning, product launches, sales planning, market development, GTM planning & execution in a competitive landscape. Rich experience across Leader and Challenger portfolio.

Giriraj has earned his BSc in Microbiology from Sardar Patel University, Anand, and MBA in Marketing from NICM, Gandhinagar